Category: Science: It's a Girl Thing

Today the European Commission released a teaser video on YouTube for its new campaign to recruit young women into science. It really has to be seen in all its high-heeled,lipsticked and giggly glory to be, um, appreciated.

As you'll see by clicking on the official video here, the EU shut it down in response to the criticism I've detailed below.

But here is a saved copy of most of it that will give you the idea:

Okay, I was being sarcastic about the appreciation bit. Of course, there were good intentions here somewhere. And, of course, we absolutely do want more women in science But we want them because they're smart, talented, hard-working, capable - for all the same reasons that we want them in science journalism and any...